Awsat

Project Brief

For a consulting business, credibility often begins before the first conversation.

The challenge presented to the Awsat website was that when visitors arrived they immediately recognized it as a professional business rather than simply another generic consulting site. To make the Awsat professional services website look polished enough to meet corporate standards while also allowing the content to be understood easily by visitors required strategic choices relating to UI design, frontend development and WordPress development in a manner that aligned with the client's brand identity.

A significant amount of time was spent developing the hierarchy of services on the site, page flow, and visual balance to ensure that each service was as clearly represented as possible by not creating too dense a feel across the entire site.

Ultimately, this project will continue to be used as an ongoing marketing tool for Awsat with respect to increasing their credibility and confidence as a company by providing them with a new digital presence that supports the level of professional expertise they offer.